AI search guide

How to get your business to show up on ChatGPT.

Your customers are starting to ask an AI instead of scrolling Google. Here is what it reads, and the 7 fixes that make your business easier to name.

Short version: ChatGPT can only recommend businesses it can find and confirm. Make your name, phone, hours and services easy to read, the same everywhere, and backed by real reviews.
Picture this. It's 9:40 on a Tuesday night. A mom in her kitchen smells something burning from the dryer vent and hears the drum thump to a stop. She picks up her phone and types: "Who fixes dryers near me that can come tomorrow morning?" ChatGPT answers with two or three names. If yours isn't one of them, she never sees your truck, your five-star reviews or your fair prices. She calls someone else.
What it reads

Where ChatGPT gets its answer

When someone asks for a local business, ChatGPT usually searches the web and reads what it finds: search results, your website, and the big listings like Google, Bing, Apple Maps, Yelp and Facebook. It then names the businesses that are clearly real, clearly nearby and clearly do the job.

That means you can't buy your way in. You earn it the same way you earn word of mouth: be easy to find, be consistent, and have customers say good things.

The checklist

7 fixes, in order

  1. Have a real website with your own domain. One fast, mobile page beats a Facebook page alone. Put your business name, town, phone and hours as plain text on the page, not inside a picture.
  2. Say exactly what you do, in your customers' words. "Dryer repair, washer repair and appliance installs in Muskogee and Fort Gibson" is something an AI can repeat. "Quality service you can trust" is not.
  3. Claim and finish your Google Business Profile. Right category, service area, hours, photos of your actual shop or work. The owner verifies it, then it feeds Maps and many other sites.
  4. Match your listings everywhere. Same name, phone and hours on Google, Bing, Apple Maps, Yelp and Facebook. If one says you close at 5 and another says 6, you look less certain.
  5. Get reviews that describe the job. "He replaced our water heater the same afternoon and hauled the old one off" tells an AI what you do and where. Ask happy customers to mention the service and town.
  6. Answer the questions people actually ask. Add a short FAQ: Do you do weekends? What does a typical job cost? How far do you travel? Clear questions and answers are easy for AI assistants to quote.
  7. Add the behind-the-scenes labels. Schema markup tells search engines "this is a business, here is its phone, here are its hours." An llms.txt file gives AI tools a short summary of who you are. Customers never see either one.
Then check it yourself. Open ChatGPT on your phone and type what a customer would type: "best [what you do] in [your town]." Read the answer slowly. Is your name there? Are your hours right? Do it again next month and see what changed.
Or let us do it

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Questions

Common questions

Can I pay ChatGPT to recommend my business?

No. There is no paid placement inside ChatGPT's answers today. It names businesses it can find and trust on the open web, so the work is making your business easy to find and easy to confirm.

Where does ChatGPT get information about local businesses?

When it searches the web, it reads search results, your website, and listings such as Google, Bing, Apple Maps, Yelp and Facebook. If those sources agree on your name, phone, hours and services, you are easier to name.

Does my Google Business Profile matter for ChatGPT?

Yes, indirectly. Your profile, reviews and photos are some of the most-read facts about a local business, and other sites copy from them. A complete, verified profile with real reviews helps everywhere.

How long does it take to show up?

Usually weeks, not days. Search engines have to find and index your pages first, and AI answers change over time. We check where you show up and show you the results instead of promising a date.

Can you guarantee ChatGPT will name my business?

No one honestly can. We fix the things search engines and AI assistants look at, check where you show up and show you the results.

MS
By Mitch Stevenson, founder of Found Local

Found Local started in Muskogee, in eastern Oklahoma, and serves clients anywhere. More about Found Local.

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